Facts About Expired Listings!

Nearly 15% to 25% of all listings do not sell.  The market rejects them.

In other words, the market did not accept the Marketing Effort, the Price, the Condition, the Location, or a combination of these areas—perhaps all four of them!

The good thing is that you control two of these areas: Price and Condition.  We control one: Marketing Efforts.

Marketing Effort

For sale Sign

Home Tours

Multiple photos in MLS

Websites

Virtual Tours

Color Brochures

Feedback

Newspaper Ads

Team Caravan

Magazine Ads

Broadcast Email

and much more

Condition

A hundred dollar bill is a great metaphor: they all look good, but people will always choose the nice, clean, crisp one over a dirty wrinkled one. How does your house look to others?  This is the crucial important difference between Showing condition and Living condition.

Price

Being overpriced is usually the reason a home did not sell, but condition will help determine what the market is willing to pay. Remember that YOU control price and condition. The wrong price attracts the wrong buyers. It creates a bad reputation for the house in the market place and makes properly priced homes look even better.  Would anyone intentionally put their home on the market to help sell the competition?

Location

Nobody can do a thing about their location except to accent the positives and minimize the negatives.

Who you hire to list your home makes a very significant difference!

To get THAT DIFFERENCE call Bonnie Sindel today!

Bonnie Sindel
Website: http://www.coldwellbankerprime.com/bonnie.sindel
Cell 518-221-8232
Office 518-640-4312

Bonnie Sindel

Bonnie Sindel

Licensed Real Estate Salesperson
Contact Me

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